...don't even ignore 'em.
-- Samuel Goldwyn

Thursday, December 09, 2004

The Army you've got.

I think I get it now. When questioned by soldiers in Iraq about equipment shortages, Mr. Rumsfeld answered, like, You go with the Army you've got, not the Army you'd like to have -- words to that effect.

So, does that mean that our Iraq operation wasn't an example of a bold, innovative new light-force concept? Or rather, that we had to take our poorly equipped, undermanned, military into battle as-is, including calling out the reserves, because Iraq was such an emergency?

This blog is about communication and marketing. I thought I knew how to dehype. I've got a lot to learn.

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