...don't even ignore 'em.
-- Samuel Goldwyn

Monday, June 27, 2005

The empire strikes back, sorta.

Good snapshot of the mood of the tower-emitted radio biz today in the Daily News. Quotes a Westchester station owner, who's running spots on the air like this one:

Real...live...authentic...AM and FM radio! It's the real deal!... Nothing...not television, not the Internet...and certainly not any distant 'star wars' satellites can diminish the essential value, the relevance and immediacy of local hometown community radio....
There you go: don't piss off the radio guys. He's right, of course, but I hope his stations sound like Westchester--'cause just running attack promos ain't gonna get it. It's the programming, stupid.

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