...don't even ignore 'em.
-- Samuel Goldwyn

Sunday, June 24, 2007


Don't get me wrong. Everybody who flirts with running for President of the United States makes a bold move. But I think Michael Bloomberg's departure from the Republican Party is uniquely bold, and, in terms of politics-hype, brilliant. Every new-lead-desperate media monster (read: all of them) is talking about him this week, not just in the media capitals, but out in the heartland, too. You can find every last ort of the story reported and masticated. Just Ask or Google Michael Bloomberg. In today's bits-per-second world it was all out there in about as long as it took to run spellcheck. 

Never mind what he's saying (I'm not running). He's the first in--to the inevitable, much needed test-marketing of the non-elephant-non-donkey in the room. The new American third party. Other than the inescapable fact, for me, that the next president can't be Republican...now I'm getting excited about the possibilities.  

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